Our design philosophy is simple: our inspiration comes from nature, from all of its intriguing possibilities. Bringing this beauty in, appreciating its grace, its poetry, its fleeting nature and it's imperfections is what we strive to do every day.
This translates into compositions that are authentic and organic, and just a bit wild. We embrace a flower’s natural personality, it’s movement and texture, to create arrangements that are layered and lush, with that elusive “just picked” look. We like our bouquets to speak of a place, a moment in time…
We focus on local and seasonal products, choosing from a wide variety of blooms and greens that are not commonly used in traditional floral design. Some plants proved so hard to find we've even started growing our own little garden of very special treasures. We also squeeze into our crazy summer schedule a weekly foraging "expedition" to search for the few buds, branches or vines that will finish off the look perfectly. We work closely with local growers who experiment and produce original varieties that are mostly ignored by mass markets, or too fragile to ship from overseas.
It’s pretty hard writing a bio about yourself. I could tell you how my childhood spent in the country surrounded by wild plants (ok, weeds) is the reason I’m so passionate about flowers. How I’ve wanted to become a florist since an age when my classmates talked about becoming astronauts or firefighters. How I used to dress up as a flower for Halloween… You get the picture.
After a few detours, including studies in graphic design, I just naturally ended up working with flowers. First in a minuscule kiosk in downtown Montréal, then from shop to shop, always looking for the best place to perfect my craft. As the years went by, my interest in my art grew, along with my desire to create something that was meaningful and representative of me. After a decade of realizing someone else’s vision it was time to focus on my own…
And so in Spring 2008, Atelier Carmel was born. Since then, I've delved deep into my craft, learning and working with some of the best, such as Ariella Chezar, Saipua, Nicollette Camille, Floret Flower Farm, The Blue Carrot, La Musa de la Flores, Sarah Winward, Bows and Arrows, Love 'n Fresh Flowers, Matthew Robins and Karen Tran.